About

20 years experience

18 brands

3 cities  

 

I’m a flexible creative director who is comfortable wearing many hats—from art direction to copywriting to client engagement. Don't ask me to wear a fedora though. I know my limits.

I'm the Group Creative Director and content team co-lead for Weber Shandwick’s West Coast operations (Seattle, San Francisco, Los Angeles and San Diego). Over the years, I’ve led teams to many wins, including two Super Bowl broadcast commercials and many successful OOH/social media/event campaigns. I've pitched 360 integrated campaigns, written scripts, art directed videos/animations/photoshoots and more. I feel very lucky to be collaborating with so many exceptionally talented people. 

My client roster includes T-Mobile, the Seattle Department of Transportation (SDOT), Virginia Mason Medical Center, The Bill & Melinda Gates Foundation, iVillage, Penguin Group, Cheezburger, Geico, American Express, Microsoft, 1800Flowers, Seventeen, and more. 

I love working in a wide range of genres, but my favorite thing to do is to write and direct comedic content. I also love teaching. I am a former New York University Adjunct Professor. I taught classes in graphic design and product conceptualization.

PROJECTS OF NOTE:
• Conceptualized, scripted and creative directed an "AD WEEK TOP 5" Super Bowl 2017 broadcast commercial : T-Mobile, #NSFWireless starring Kristen Schaal
• Led creative teams on many multi-platform campaigns including #FeeFace, #GetOutoftheRed, #TMobileTuesdays, Holiday, T-Mobile ONE
• Conceptualized, scripted and creative directed multiple short-form digital videos featuring talent such as Ariana Grande and comedian Eric Andre
• Directed talent on set at multiple shoots (Justin Bieber, Nick Cannon, Martha Stewart, Snoop Dogg, Nicki Minaj and a talking dog!)

 

 

 

 

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